Privacy Policy
Last updated: July 4, 2025

Introduction:
At Rapid Tyre Rescue, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, share, and protect your personal information when you visit our website, use our services, or communicate with us. By accessing or using our website or services, you agree to the practices outlined in this policy.

Information We Collect:
We collect personal information in several ways when you interact with us, including through our website, mobile applications, and customer service channels. The types of information we collect include:

• Personal Identification Information: This includes your name, email address, phone number, home address, and vehicle details (e.g., make, model, registration number), which you provide when requesting a service or contacting us.
• Usage Data: We collect non-personally identifiable information about how you interact with our website, such as IP addresses, browser types, operating systems, device types, and pages visited. This helps us improve user experience and optimize our site.
• Cookies and Tracking Technologies: Our website uses cookies and other tracking technologies to gather data about your online activity. These tools allow us to personalize your experience and remember your preferences when you return to our site.
• Payment Information: If you make a payment for our services, we may collect payment information such as credit card details, billing address, and transaction history. We work with third-party payment processors to securely handle these transactions, and we do not store sensitive payment information on our servers.

How We Use Your Information:
We use your personal information for the following purposes:

• Service Fulfillment: To provide the emergency tyre services you request, including tyre fitting, puncture repairs, and blowout assistance. We use your information to confirm service details, schedule appointments, and communicate with you about the status of your request.
• Communication: To communicate with you regarding your service requests, answer inquiries, and provide customer support. We may also notify you of any important updates, service changes, or operational issues.
• Marketing and Promotions: With your consent, we may use your contact information to send you marketing materials, such as special offers, discounts, and updates about our services. You can opt-out of these communications at any time by following the unsubscribe link in emails or contacting us directly.
• Improvement of Services: To analyze usage data and improve our website, mobile application, and services. We use this information to make informed decisions about how to better meet your needs and improve the user experience.
• Legal Compliance: To comply with applicable laws, regulations, and legal processes. We may also use your information to prevent fraud, detect security breaches, and protect our rights and property.

Sharing Your Information:
We do not sell, trade, or rent your personal information to third parties. However, we may share your information in the following circumstances:

• Service Providers: We may share your personal information with trusted third-party vendors who assist us in delivering our services. These providers may include payment processors, marketing partners, data hosting providers, and others who need access to your information to perform their duties on our behalf. We ensure that these providers comply with privacy and data security standards.
• Legal Requirements: We may disclose your personal information when required by law, government request, or to protect the safety, rights, or property of our customers, employees, or others. This may include responding to subpoenas, court orders, or other legal processes.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your personal data may be transferred to the new owner as part of the transaction. If such a transfer occurs, we will notify you and provide information about how your data will be handled under the new ownership.
• Marketing and Analytics Partners: We may share aggregate, non-personally identifiable data with our partners for marketing and analytics purposes. This helps us improve our services and target marketing efforts more effectively.

Data Security:
We implement a variety of security measures to protect your personal data from unauthorized access, alteration, disclosure, or destruction. These measures include encryption, firewalls, secure servers, and regular security audits. Despite these efforts, please note that no system is 100% secure, and we cannot guarantee absolute security of your information. We encourage you to take appropriate precautions to safeguard your data when using our services, such as using secure passwords and avoiding public Wi-Fi for sensitive transactions.

Your Rights:
You have certain rights regarding your personal data under applicable privacy laws, including the right to:

• Access: Request a copy of the personal information we hold about you.
• Correction: Request that we correct or update any inaccurate or incomplete information.
• Deletion: Request the deletion of your personal data, subject to certain legal exceptions.
• Data Portability: Request a copy of your data in a structured, commonly used format.
• Opt-Out: You may opt-out of marketing communications or request that we stop processing your data for certain purposes.
• Withdraw Consent: If you have previously consented to the processing of your data for certain purposes, you have the right to withdraw that consent at any time.

If you wish to exercise any of these rights or have any concerns about how we handle your data, please contact us using the details below. We will respond to your request in accordance with applicable law.

Children’s Privacy:
Our services are not intended for children under the age of 18, and we do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, please contact us immediately so we can take appropriate action to delete the data.

Changes to This Privacy Policy:
We may update this Privacy Policy periodically to reflect changes in our practices, legal obligations, or for other operational reasons. Any updates to this policy will be posted on this page with the revised date. We encourage you to review this page regularly to stay informed about how we protect your personal information. If there are significant changes to this policy, we will notify you via email or through a prominent notice on our website.

Contact Us:
If you have any questions, concerns, or requests related to this Privacy Policy or how we handle your personal data, please contact us at:

Email: contact@rapidtyrerescue.co.uk
Phone: +44 1234 567890
Address: 123 Tyre Road, Slough, SL1 2AB, UK